State-wide award for excellent places for founders and start-ups Start-up BW Local - start-up supporting municipalities
State-wide award for excellent places for founders and start-ups Start-up BW Local - start-up supporting municipalities

Start-up BW Local – start-up supporting municipalities

The innovative state wide award makes a positive contribution to increase dynamics in the founding of start-ups and enterprises in Baden-Württemberg. In addition, it showcases the measures and the commitment of the representatives at the municipal level and stakeholders in regional ecosystems.

Applications for participation in the third round of the competition "Start-up BW Local 2022/2023" will be accepted until March 31, 2022.


Award winning municipalities

Highlights Award 2018/2019

Drei Personen bei einem Vortrag mit Requisite aus blauem Karton
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Mitarbeitende der Zeppelin Universität Friedrichshafen zeigen stolz die Plakette "Gründungsfreundliche Kommune 2018-2019", die an der Wand des Uni-Gebäudes montiert wurde.

The competition

Stage I: Conceptual design phase

"How can our community be supportive for founders and start-ups or even improve the measures to support them?" The participating municipalities develop a concept with measures for regional start-up support to make a positive contribution to the number of newly founded companies. The participating municipalities can take advantage of a support offer from the organizer during stage one. Eligible for funding is the involvement of external coaches and moderators who support the municipalities in developing the concept and conducting workshops.

Stage II: Municipalities pitch

As a preliminary decision, the municipalities present the results of the conceptual design phase. In short presentations (10 minutes) the municipalities present the concepts developed in stage one. In a subsequent round of questions (3 minutes), the competition jury will have the opportunity to ask questions about the concept. The members of the jury are entrepreneurs with start-up experience. Convincing concepts receive the award „Excellent place for founders and start-ups“.


Prize money

In addition to the award as an „Excellent place for founders and start-ups“ , the three top ranked municipalities in each category will receive prize money to realize measures from their concepts.

The winning concepts in the finals of the first round of the competition deal with the further development of the city into a "Foundercity" (Magstadt), the establishment of a start-up service office (Konstanz) and a coordinated training and event programme for systematic support from idea stage to business model (Ortenau Economic Region).


Start-up BW Local was awarded national winner of the European Enterprise Promotion Award (EEPA) and shortlisted for the final round.

Start-up BW Local was nominated by an international jury for the european final (shortlisted). It is thus already considered an international "best practice".

“It is now more important than ever to support founders and start-ups as many entrepreneurs are facing serious economic implications due to COVID19. Innovative ideas and new business models will help shifting our economy towards the future. Reaching the finals of the European Enterprise Promotion Award has brought us a significant step closer to reaching the goal of making Baden-Württemberg more visible as an attractive location for start-ups,” explained Minister of Economic Affairs Dr. Nicole Hoffmeister-Kraut.

"Start-up-friendly municipalities help founders to overcome bureaucratic obstacles and support them with individual offers to realize their business ideas. Since the first round of the competition in 2018/2019, we have already awarded 75 municipalities as an „Excellent place for founders and start-ups“

The award can serve as a blueprint for other start-up ecosystems worldwide. Other regions are already interested in implementing the award into their toolbox of measures to support founders and start-ups. The concept of “Start-up BW Local – start-up supporting municipalities” can be adapted easily to specific requirements in the respective ecosystems that decide to run the competition for the municipalities in their area.

Partners of the award “Start-up BW Local – start-up supporting municipalities”